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The New Slackbot — Bringing Personalized AI Into Your Workspace     Powering the Future of Work with Salesforce and Brinkview LLP   The modern workplace is evolving rapidly. Teams are more distributed, information is scattered across tools, and the demand for faster decision-making has never been higher. In this environment, productivity is no longer… Continue reading The New Slackbot — Bringing Personalized AI Into Your Workspace

How Using Digital Wallet in Marketing Cloud Next Shapes Your Credit Usage, Consumption Patterns, and Campaign Costs     Understanding Salesforce’s Shift to Consumption Pricing – And What It Means for Marketing Cloud Next Users   When Salesforce began its move toward a credit-based consumption model, one question echoed across marketing, sales, and IT teams… Continue reading How Using Digital Wallet in Marketing Cloud Next Shapes Your Credit Usage, Consumption Patterns, and Campaign Costs

Salesforce Free Suite Is Here — And It’s a Game Changer for Small Businesses       The global CRM landscape just shifted in a big way. Salesforce — the world’s most trusted CRM platform — has officially launched Salesforce Free Suite, a 100% free CRM package designed specifically for small businesses, early-stage startups, solopreneurs,… Continue reading Salesforce Free Suite Is Here — And It’s a Game Changer for Small Businesses

Salesforce Completes Informatica Acquisition to Power a New Era of Trusted, Enterprise-Ready Agentic AI       SAN FRANCISCO, CA — November 18, 2025 — Salesforce (NYSE: CRM), the world’s leading AI CRM, announced the completion of its acquisition of Informatica, a global leader in AI-driven cloud data management. With this acquisition, Salesforce brings Informatica’s… Continue reading Salesforce Completes Informatica Acquisition to Power a New Era of Trusted, Enterprise-Ready Agentic AI

Salesforce Enhances Slack with Developer Tools for Seamless Access to Conversational Data       Salesforce is taking Slack to the next level, announcing a major evolution that empowers partners and developers with a suite of advanced tools to securely connect AI capabilities with a comprehensive and customer-controlled repository of conversational data. This move aims… Continue reading Salesforce Enhances Slack with Developer Tools for Seamless Access to Conversational Data

Salesforce has launched Agentforce Vibes – an innovative new “vibe coding” offering designed to help enterprises accelerate software development, streamline workflows, and automate repetitive tasks. This latest tool reflects Salesforce’s commitment to empowering developers with cutting-edge technology that transforms the way work gets done. You’ve probably heard of “vibe coding” – a recent, somewhat controversial… Continue reading Salesforce Launches ‘Agentforce Vibes’: Next-Gen Coding Tools to Boost Developer Productivity and Innovation

Marketing Cloud Next: Why It Might Be Salesforce’s Biggest Leap Yet     Salesforce’s Marketing Cloud Next is far more than just the next chapter in its evolution—it represents a complete rewrite of the entire marketing playbook. This is not merely a technological upgrade or incremental improvement; it is a transformative shift that has the… Continue reading Marketing Cloud Next: Why It Might Be Salesforce’s Biggest Leap Yet

Get Ready for Salesforce Days: Learn, Certify & Transform Your Career – Oct 1 to Dec 31, 2025!     At BrinkView, your trusted Salesforce consulting partner, we understand that success in today’s dynamic digital landscape requires more than just experience — it demands continuous learning, upskilling, and a commitment to excellence. The Salesforce ecosystem… Continue reading Get Ready for Salesforce Days: Learn, Certify & Transform Your Career – Oct 1 to Dec 31, 2025!

Comprehensive Key Highlights from the Marketing Cloud Next Winter ’26 Release You Can’t Miss     Salesforce continues to set the standard for modern digital marketing, and the Marketing Cloud Next Winter ’26 Release takes this innovation to the next level. This release is packed with powerful updates designed to help marketing teams create seamless,… Continue reading Comprehensive Key Highlights from the Marketing Cloud Next Winter ’26 Release You Can’t Miss

Step by Step Guide to Implementing Agentforce with Salesforce CRM Through a Trusted Salesforce Consulting Partner     Artificial Intelligence (AI) has evolved beyond automating mundane tasks—it now plays a critical role in enhancing customer experience, boosting operational efficiency, and driving data-backed decisions. One of the most groundbreaking innovations in this space has come from… Continue reading Step by Step Guide to Implementing Agentforce with Salesforce CRM Through a Trusted Salesforce Consulting Partner

Transform Your Business in 2025 with Expert Salesforce Consulting Services In 2025, digital transformation is no longer optional — it’s a strategic imperative for companies striving for sustainable growth, operational efficiency, and stronger customer engagement. As markets become more competitive and customer expectations rise, businesses are turning to Salesforce, the world’s #1 CRM platform, to… Continue reading Transform Your Business in 2025 with Expert Salesforce Consulting Services

Agentforce 3.0 by Salesforce Sets a New Benchmark for Scalable, Visible, and Controllable AI Agents     In a bold leap forward for enterprise-grade AI, Salesforce has officially launched Agentforce 3 — a transformational update to its digital labor platform — designed to help organizations scale AI agents with confidence, transparency, and performance. As a… Continue reading Agentforce 3 by Salesforce Sets New Standard in Scaling AI Agents with Greater Visibility and Control

Best Salesforce Consulting Partners for Seamless Implementation in 2025     Trusted Salesforce Implementation Experts for Scalable Success   Selecting the right Salesforce implementation company is crucial to avoiding a disjointed or ineffective rollout. Below are some of the top Salesforce implementation consultants known for their deep industry knowledge and proven expertise in delivering tailored… Continue reading Best Salesforce Consulting Partners for Seamless Implementation in 2025

Looking to Streamline Your Business in 2025? These 10 Salesforce Integrations Can Help     Salesforce remains unmatched as a best-in-class CRM, used by over 150,000 companies globally, from small businesses to enterprise giants. However, even Salesforce—despite its rich ecosystem of native tools—cannot operate in complete isolation. Today’s digital businesses rely on a blend of… Continue reading Looking to Streamline Your Business in 2025? These 10 Salesforce Integrations Can Help

Salesforce Redefines Engagement with Marketing Cloud Next: No More ‘Do-Not-Reply’ Campaigns Salesforce Redefines Engagement with Marketing Cloud Next: No More ‘Do-Not-Reply’ Campaigns Salesforce Redefines Engagement with Marketing Cloud Next: No More ‘Do-Not-Reply’ Campaigns Why Salesforce Integration Consulting is Essential for Business Growth in 2025 In the digital-first era of 2025, businesses can no longer afford… Continue reading Why Salesforce Integration Consulting is Essential for Business Growth in 2025

Salesforce Redefines Engagement with Marketing Cloud Next: No More ‘Do-Not-Reply’ Campaigns Salesforce Redefines Engagement with Marketing Cloud Next: No More ‘Do-Not-Reply’ Campaigns Introduction: Marketing Just Got Personal — and Conversational For years, “Do-Not-Reply” inboxes symbolized how brands approached customer engagement: unidirectional, impersonal, and transactional. But consumer expectations have drastically evolved. In an age where real-time… Continue reading Salesforce Redefines Engagement with Marketing Cloud Next: No More ‘Do-Not-Reply’ Campaigns

What’s New in the Salesforce Marketing Cloud Summer ’25 Release: Key Updates Every Marketer Should Know   The Salesforce Marketing Cloud Engagement Summer ’25 release is scheduled to roll out between June 6 and June 27, 2025, and it promises a host of innovative updates designed to enhance how marketers connect with their audiences. From… Continue reading What’s New in the Salesforce Marketing Cloud Summer ’25 Release: Key Updates Every Marketer Should Know

B2B vs. B2C Strategies with Salesforce Marketing Tools: What Consultants Recommend   In today’s rapidly evolving digital marketing landscape, organizations of all sizes are under immense pressure to engage smarter, personalize deeper, and convert faster. Whether you’re an enterprise software provider targeting high-value corporate clients or a direct-to-consumer (D2C) brand selling lifestyle products at scale,… Continue reading B2B vs. B2C Strategies with Salesforce Marketing Tools: What Consultants Recommend

Salesforce Implementation Checklist for Mid-Market and Enterprise Businesses   Salesforce is the CRM powerhouse of the modern business world, serving over 150,000 companies across industries—from agile startups to global enterprise leaders. However, while the platform holds transformative potential, successful adoption remains a significant challenge. A Forrester study revealed that 63% of Salesforce projects either fail… Continue reading Salesforce Implementation Checklist for Mid-Market and Enterprise Businesses

Avoiding the Most Costly Pitfalls in Salesforce Implementations: What Every Business Needs to Know   Salesforce is the world’s leading CRM platform, trusted by over 150,000 companies globally—from agile startups to industry-leading Fortune 500 enterprises. Its appeal lies in its unmatched versatility, powerful automation capabilities, and ability to connect sales, service, marketing, and operations on… Continue reading Avoiding the Most Costly Pitfalls in Salesforce Implementations: What Every Business Needs to Know

Built for Growth – Why Marketing Cloud on Core Is the Backbone of Modern Enterprise Marketing   In today’s highly competitive digital landscape, enterprise brands face a daunting challenge: delivering personalized, real-time marketing at scale while maintaining data privacy, operational efficiency, and measurable ROI. According to Salesforce’s 8th State of Marketing report, 78% of marketers… Continue reading Built for Growth – Why Marketing Cloud on Core Is the Backbone of Modern Enterprise Marketing

How to Set Up and Configure Marketing Cloud on Core for Your Business   The modern digital customer expects more than generic campaigns — they demand real-time, personalized experiences across every channel. According to a Salesforce State of Marketing Report, 76% of customers expect consistent interactions across departments, and 66% expect companies to understand their… Continue reading How to Set Up and Configure Marketing Cloud on Core for Your Business

Reveal Hidden Expenses in Your Salesforce Marketing Cloud Setup and Learn How to Fix Them   In the rapidly evolving digital landscape, startups and established businesses alike often discover that their Salesforce Marketing Cloud setup is costing them more than expected. Hidden expenses can drain budgets and reduce ROI, making it crucial to understand where… Continue reading Reveal Hidden Expenses in Your Salesforce Marketing Cloud Setup and Learn How to Fix Them

10 Proven Strategies to Turbocharge Your Startup’s Growth by Hiring a Salesforce Consultant   In today’s competitive startup landscape, leveraging a robust CRM solution is key to scaling your business. Partnering with a salesforce consultant company can offer your startup the insights and tools needed to drive rapid growth. Whether you’re looking to hire a… Continue reading 10 Proven Strategies to Turbocharge Your Startup’s Growth by Hiring a Salesforce Consultant

Navigating Startup Challenges with a Tailored Salesforce Marketing Cloud Strategy   In today’s fast-paced startup ecosystem, overcoming early-stage challenges is crucial to establishing a strong foundation for future growth. One of the most effective ways to do this is by leveraging a comprehensive, customized Salesforce Marketing Cloud strategy. For startups aiming to scale quickly, engaging… Continue reading Navigating Startup Challenges with a Tailored Salesforce Marketing Cloud Strategy